Hero Ingredients
Coconut Charcoal
Natural black pigment that’s gentle on your eyes. It creates rich color without synthetic dyes.
Castor Oil
I always say I use castor oil in everything. Because it’s so good for lashes! While you’re wearing this mascara, you’re actually promoting lash growth and strength.
Biotin
Vitamin B7 supports hair health. Your lashes are hair, so biotin helps them grow stronger and healthier over time.
Beeswax
Natural binding that helps the mascara coat and hold your lashes without clumping. It’s what makes the formula smooth and buildable.
Description
See, you can actually read all the ingredients in this. And they’re all things that are good for your lashes. The coconut charcoal gives you that deep black color, and I add castor oil and biotin so your lashes are actually getting nourished while you wear makeup.
This is the mascara I wear myself every day. It doesn’t clump, it builds beautifully, and it comes off easily with warm water and gentle cleanser at night.
How to Use
Start at the base of your lashes and wiggle the wand as you go up. Build additional coats for more drama.
My Best Tips:
- Dust your lashes with Arrowroot powder first. It thickens and lengthens more
- Warm your eyelash curler with your hairdryer for 10 seconds, then curl
- Apply mascara from root to tip, wiggling as you go
- Use a metal lash comb to separate any clumps
Pairs with: Kajal for a complete eye look
Full Ingredients
- Aloe vera
- Coconut charcoal
- Beeswax
- Castor oil
- Sweet almond oil
- Vegetable glycerin
- Amla
- Neem
- Bentonite clay
- Biotin
- Vitamin E
- French lavender essential oil
No preservatives, no synthetic ingredients.
What’s NOT in This
Most mascaras have a long list of ingredients you can’t pronounce. Mine doesn’t.
- No synthetic pigments: Coconut charcoal creates the black naturally
- No synthetic preservatives: Vitamin E and the natural formula keep it fresh
- No plastics or microfibers: Just natural ingredients that coat and condition
- No fragrance: The lavender is subtle and soothing, not perfumey
FAQ
- Is it waterproof?
- It’s water-resistant for daily wear. Won’t run from sweat or light tears. But it removes easily with warm water and gentle cleanser, which is better for your lashes than waterproof formulas that require harsh removal.
- Is it safe for sensitive eyes?
- Yes! I have sensitive eyes myself and wear this every day. The natural ingredients are gentle, and there’s nothing harsh.
- Does it clump?
- The formula is designed not to. If you prefer super-separated lashes, use the metal comb trick I mentioned.
- How long does one tube last?
- About 2-3 months with daily use. I recommend replacing after 3 months for freshness.
Velia –
The quality of the item and all natural
Irene –
Quality mascara natural. I tried on the mascara and it goes on smooth and feels good on my eyelashes. Natural happy with purchase nice packaging w sample of green tea eyeshadow.
lydia –
I purchased the mascara and eyeliner and loving it!
Abbie –
It has a smooth application and it barely felt like I was wearing anything at all which is great since my eyes are sensitive to most products. This is a big win for me and I plan to buy more when I run out 🙂
Sign in with Apple user –
I love the way this stuff smells. But it comes off within an hour of wearing it unfortunately. Gotta bring it with you to reapply. But I love that it has clean ingredients!!
Kathi –
Thank you for my order! It arrived beautifully packaged with a lovely note a fresh flower & a free gift! So very generous! I have not tried the items yet but I am so excited to! Thank you so much!
Chronically –
I don’t usually wear mascara so I’m not an expert but I do like it. Smells nice. Smaller than I expected. And a little clumpy. Came with nice gift.
Azure –
I loved this product!!! I’ve been trying to find a natural mascara that was non-toxic had no chemicals and would stay on ok throughout the day! I found it!! It also came on time with a cute personalized note! Thank you thank you Farida!!!
Angel –
I wanted natural mascara that doesn’t irritate my eyes and I am not disappointed. It’s subtle yet enhances the look of my eyelashes. Definitely give it more time to dry than store bought mascara but it’s worth the wait. My eyes don’t itch anymore and I think the lashes are more hydrated.
paulo –
I got the all natural mascara for my daughter and she loves it. She likes to wear makeup but can’t wear most of it because she has sensitive skin and is allergic to many of the things in them. She wore your mascara and the gifted lip balm today. It looks great didn’t run or smudge and is good with her skin.
Diane –
This EyeLove mascara is one of several items I ordered from InternationalFit..also a Rose Summer solid perfume (absolutely gorgeous scent!) and a golden locket of Kajal. Not only was the package darling with real flowers tucked into the bag! but Farida also included a yummy Rose Lip Balm (so creamy!) and a very sweet thank you note. All products are handmade and were shipped right away. I havent been able to wear otc eye makeup for the last year due to allergies so I’m really looking forward to using these lovely natural products!
Kimberly –
Margarita –
Britteny –
so in an all honest review this mascara goes on very lightly you have to reapply to get the desired effect. it has a very nice smell to it however I’d want a little more of a thicker mascara is all. it’s good for If you want a lighter natural type of makeup look.
checkpoint –
I’ve been looking for a non-clumpy non-drying mascara and here it is. For me one light coat is exactly what I want but the instructions say one can layer it in case more effect is desired.
N –